Hey

A couple of weeks ago I opened Sollo, an AI-powered CRM for solopreneurs, to a closed beta.

I made 5 spots available. But 15 people asked to be part of it.

Oversubscribed by 300%… which I find very cool!

So I extended the capacity of Sollo’s beta because it was an opportunity to help 3x the number of people.

Today we're launching that closed beta to our first group of users. And I wanted to tell you what's coming next because there will be a second intake soon.

But first, let me give you something you can use right now.

After helping 100+ founders build predictable revenue without hiring teams, one thing is crystal clear to me: the solopreneurs who succeed aren't the ones working the most hours. They're the ones who systemise four core functions - offer, leads, sales, and content.

The problem? Most founders try to use generic ChatGPT for all of it. Same tool for writing proposals, generating leads, scripting cold emails, and creating LinkedIn posts.

That's like hiring one person and asking them to be your strategist, your SDR, your closer, and your content manager. All at once. With no training.

It doesn't work.

So I built something different.

Introducing Solopreneur OS.

Four specialist AI assistants. Each one trained for one specific function of your business. Think of them as four consultants who actually understand the unique challenges of running a business solo.

The Offer Maker.

This one clarifies exactly what you sell and transforms vague services into crisp transformations. It defines your ICP. Makes your offer irresistible using a value framework that maximises outcome and minimises effort. Creates three premium pricing tiers with value-based justification, not time-based. And outputs your complete Solo Offer Sheet: ICP definition, pain-to-outcome map, core offer, value enhancers, bonuses, risk reversal, pricing tiers, and naming options.

If you're stuck in "I do a bit of everything" positioning, this is where you start.

The Lead Engine.

This builds a precision ICP and helps you create a 100–300 high-quality account list. Not 10,000 spray-and-pray contacts. It conducts deep prospect research before any outreach, website analysis, LinkedIn signals, trigger events, pain indicators. Designs multi-channel outbound strategies across LinkedIn, email, video, phone, and events. And generates hyper-personalised outreach sequences using proven frameworks.

Quality over volume. 100 perfectly-targeted accounts with deep personalisation will outperform 10,000 generic cold emails every single time.

The Sales Coach.

This one researches any prospect in minutes. Builds outbound strategies with multi-channel touchpoint sequences. Prepares you for discovery calls using a proper framework, opening line, agenda, pain storytelling, personalised discovery questions with the rationale behind each one. Creates or audits pitch decks using Challenger methodology. Writes proposals with psychological conversion tactics.

And it doesn't just tell you what to say. It explains the psychology behind why specific questions and frameworks work. So you understand the strategy, not just the script.

If you're great at delivery but freeze when someone says "tell me more"…

This is your edge.

The Content Creator.

Generates a content matrix with 30+ ready-to-write post ideas. Creates 30 hook options per request. Writes full LinkedIn posts for any funnel stage. And - this is the bit people love most - it adapts to YOUR actual voice after studying your writing samples. Builds a voice profile, then rewrites everything to match your tone, sentence structure, and personality.

No more sounding like a robot.

No more spending 2 hours on a single post.

Now here's what most people miss.

These four tools solve your creation problem. They help you build offers, scripts, sequences, and content.

But creation without execution is just a hobby.

Where do you store those prospects the Lead Engine found? How do you track conversations? When do you follow up without dropping the ball?

That's where Sollo comes in.

The lead-generation CRM built for solopreneurs. AI-managed pipeline so you stop living in spreadsheets. AI sales coaching so you know what to say and when to say it. Network analysis so you know who in your existing circle could be a lead. Multi-channel communication so you're in the channels your prospects already use.

The 4 GPTs help you to get started.

Sollo is then your execution engine.

Together, you've got a complete operating system that takes you from "I need clients" to "I have a systematic pipeline" to "I just closed another deal" - without hiring a team.

Solopreneur OS is yours free, right now. Go grab it here 👇

And if you want in on Sollo - we're opening the next intake soon.

Our first closed beta was oversubscribed 3x. The next round will be small too. Founding Members get 40% lifetime discount, priority access, the exclusive Sales Vault (templates, scripts, and playbooks from private client work), and access to the private Founders community.

If you want to be considered for the next intake, just reply to this email with "I'm in" and I'll make sure you're first on the list.

Power to you,

Mike